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Design Thinking for Product Managers
YOUR PATHWAY TO SUCCESS
This intensive 5-day course empowers product managers with the principles and practices of design thinking, a human-centered approach to innovation. Participants will learn how to apply the design thinking process – empathize, define, ideate, prototype, and test – to develop innovative products and solutions that meet user needs and drive business value.
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Take the next step in your learning journey and enroll in our course today! Whether you’re looking to upgrade your skills, advance your career, or explore a new passion, this course is designed to help you succeed. Secure your spot now and gain instant access to expert-led lessons, practical insights, and valuable resources. Don’t miss this opportunity—register now and start learning!
Course Duration
5 Days
Course Details
This intensive 5-day course empowers product managers with the principles and practices of design thinking, a human-centered approach to innovation. Participants will learn how to apply the design thinking process – empathize, define, ideate, prototype, and test – to develop innovative products and solutions that meet user needs and drive business value. The course covers key topics such as user research, problem framing, brainstorming techniques, prototyping methods, and user feedback gathering. Real-world case studies will demonstrate how design thinking has been successfully applied to create breakthrough products and services.
This course emphasizes practical application and hands-on experience. Participants will engage in design thinking workshops, work in teams to solve real-world product challenges, and create prototypes to test their ideas with users. We’ll explore various design thinking tools and techniques, learn how to foster a culture of innovation within product teams, and understand how to integrate design thinking into the product development process. By the end of this course, participants will be equipped with the design thinking skills needed to drive innovation and create products that truly resonate with customers.
By the end of this course, learners will be able to:
- Understand the principles and stages of the design thinking process.
- Conduct user research to empathize with users and understand their needs.
- Define and frame problems effectively.
- Generate creative ideas and solutions through brainstorming and ideation techniques.
- Create prototypes to test and refine ideas.
- Gather user feedback and iterate on designs.
- Product managers seeking to enhance their innovation skills.
- UX designers looking to expand their design thinking toolkit.
- Entrepreneurs and startup founders.
- Anyone interested in learning about design thinking and its application in product development.
Course Outline
5 days Course
- Introduction to Design Thinking:
- What is design thinking? Definition, principles, and benefits.
- The design thinking process: Empathize, define, ideate, prototype, and test.
- Creating a culture of innovation.
- Case study: Analysis of a product developed using design thinking.
- Empathize and Define:
- User research methods: Interviews, observations, and contextual inquiry.
- Developing user personas and empathy maps.
- Defining the problem statement.
- Practical exercise: Conducting user research and developing user personas.
- Ideate and Prototype:
- Brainstorming techniques: Generating creative ideas.
- Prototyping methods: Low-fidelity and high-fidelity prototypes.
- Rapid prototyping and iteration.
- Practical exercise: Brainstorming ideas and creating prototypes for a specific product challenge.
- Ideate and Prototype:
- Test and Iterate:
- Usability testing: Gathering user feedback on prototypes.
- Analyzing user feedback and iterating on designs.
- A/B testing and experimentation.
- Practical exercise: Conducting usability testing and iterating on prototypes based on user feedback.
- Test and Iterate:
- Design Thinking in Action:
- Integrating design thinking into the product development process.
- Design thinking tools and techniques.
- Design thinking case studies and best practices.
- Practical exercise: Applying design thinking to a real-world product challenge.
- Design Thinking in Action:
